Andrea
Mt. Juliet, TN, August 26, 2021… Mapex Drums, in partnership with our artist roster, is proud to
announce the launch of the Uplift campaign, creating a platform for Mapex drummers to host fun and
educational drumming events in their own communities. Uplift gives Mapex Artists a chance to change
lives through drumming in their own home neighborhoods, churches, community centers, and schools.
Mapex artists will create unique events in their hometowns which the brand will support with
sponsorship, giveaways, promotions, and special drum sets. Every successful drummer started
somewhere, and this program allows our artists to give back to that special place that started them on
their musical journey.
Rashid Williams (John Legend) and Reggie Johnson (Baby Face) are just a few of the more than a dozen
artists who will be hosting Uplift events in 2021. The campaign is expected to continue in 2022 with
even more activities. A listing of upcoming Uplift events will be announced on Mapex’s social media
channels.
“How many drummers do you know, that when asked where or by whom they were originally inspired to
try the drums, the answer is church or a family member or both?” remarks Mapex brand manager Jeff
Mulvihill. “This program sets up a support system for Mapex artists to lift up, give back, and spread
positive drumming experiences in their home communities supporting the chance to be that inspiration
for someone else.”
Traditionally, brands support drum clinics and events at retailers or venues to influence sales. Uplift puts
the focus on the connection between drummer and community, and promotes drums and drumming
through one of their local heroes.
For more information on Mapex Drums visit: http://www.mapexdrums.com/us
Facebook: https://www.facebook.com/MapexDrums
YouTube Channel: https://www.youtube.com/mapexdrumsusa
To find your nearest Mapex dealer: http://mapexdrums.com/us/locator/
Mapex products are hand-built and hand-assembled by the artisans at its wholly-owned
factory. The people at Mapex have earned a distinguished reputation for designing,
engineering, and building the highest quality acoustic drums. In fact, Mapex is one of the only
companies of its kind to have earned ISO9001 certification – the world’s standard for
manufacturing excellence.
